Softween Style Guide

Brand colors and design tokens for the Softween visual identity

Color Palette

Pink
Pink

Primary gradient start, vibrant accent

Cyan
Cyan

Primary gradient end, tech energy

Indigo
Indigo

Accent color, depth and sophistication

Background
Background

Deep space background

Surface
Surface

Card and component backgrounds

Text
Text

Primary text on dark backgrounds

Brand Gradients

Primary Gradient

Primary Gradient

Main brand gradient - pink to cyan

Cosmic Gradient

Cosmic Gradient

Multi-stop cosmic gradient

Surface Gradient

Surface Gradient

Subtle background variation

Typography on Brand Colors

Surface Background

This is how text appears on the surface background color. It provides excellent readability while maintaining the cosmic aesthetic.

Primary Gradient Background

Text on the primary gradient creates high impact and draws attention to key messaging and call-to-action elements.

Indigo Accent Background

The indigo accent color provides depth and sophistication for secondary content areas and feature highlights.

Usage Guidelines

Primary Colors

  • • Pink (#FF66C8) - Call-to-action buttons, highlights
  • • Cyan (#1FB6FF) - Links, interactive elements
  • • Indigo (#4830F0) - Accent cards, secondary actions

Background System

  • • Background (#050515) - Main page background
  • • Surface (#0B0B1E) - Cards, modals, components
  • • Text (#E6E8F9) - Primary text content